The Rise of Twitter: Exploring Record-Breaking Usage and the Changing Landscape of Social Media

You may have come across recent reports discussing Twitter’s website traffic decline, but fear not, my dear aspiring investors! The CEO of Twitter, Linda Yaccarino, and the visionary owner, Elon Musk, remain confident in the platform’s resilience. In fact, they predict that Twitter will experience record-breaking usage and screen time statistics in the near future.

Let’s dive into what’s been happening. Twitter recently encountered a temporary drop in website traffic, with a 5% decline compared to the previous week and an 11% decrease compared to the same period last year. However, amidst these challenges, there’s a glimmer of excitement. Linda Yaccarino, the CEO of Twitter, announced a remarkable milestone—the largest usage day since February. Isn’t that remarkable?

But wait, there’s more! Elon Musk, the extraordinary mind behind companies like Tesla and SpaceX, has suggested that Twitter’s screen time usage could reach an all-time high in the coming week. He referred to a fascinating metric called “cumulative user-seconds per day of phone screen time,” which he believes is the most difficult to manipulate. It’s a mind-boggling concept, isn’t it?

Now, my dear beginner investors and young professionals, let’s explore why all this is important for us. Mario Nawfal, a host on Twitter Spaces and a strong supporter of Elon Musk, pointed out that the number of sign-ups for Threads, Twitter’s rival app, should not be the sole metric of significance. He rightly argued that the true challenge lies in attracting daily active users or DAUs. Convincing individuals to use a new app regularly is no easy task, my friends.

Here’s another interesting tidbit: Threads, a new app launched by Meta Platforms Inc., managed to amass an impressive user base of 100 million within just five days of its launch. That’s quite an achievement, surpassing the record set by OpenAI’s AI-powered chatbot, chatGPT, which took two months to reach the same milestone. Isn’t that fascinating?

In recent times, Twitter has undergone significant changes since its acquisition by Elon Musk. These changes include downsizing the workforce and the controversial decision to reinstate banned accounts, including that of former U.S. President Donald Trump. Furthermore, Musk has taken audacious steps to monetize the blue verification badge and introduce features catering to paid users. He has become a central figure in the ever-changing world of social media.

Isn’t it incredible to witness how technology and social media constantly evolve? It is crucial for us, as aspiring investors and young professionals, to stay informed and engaged with the world around us. So, my dear friends, let’s embrace this excitement and delve deeper into the role of social media, the challenges it faces, and the impact it has on our financial decisions and professional lives.

In our upcoming sessions, we will explore the pros and cons of platforms like Twitter, discuss the power of daily active users, and understand the responsibility that comes with being a part of a dynamic online community. Get ready for thrilling discussions and activities that will help us grasp the complexities of the digital landscape.

As your dedicated financial literacy mentor, my goal is to make learning enjoyable, easy to understand, and relevant to your financial journey. Together, we will uncover the wonders of the financial world while nurturing our critical thinking skills and developing a solid foundation for making informed investment decisions.

Wishing you all an exciting week filled with discovery, curiosity, and, of course, plenty of financial knowledge!

Warmest regards,

Alfonso Sanchez – Axion Virtus
Financial Literacy Mentor